Freedom Warranty, the nation's fastest-growing vehicle service contract administrator, has signed a major annual sponsorship deal with the MidAtlantic Regional Independent Automobile Dealers Association (MARIADA) for 2019.
The sponsorship program includes major participation in the association's annual convention and expo, as well as other key gatherings, and an ongoing advertising campaign in the organization's print and digital publications.
Providing Support for State Associations
The deal is part of Freedom Warranty's Project 2019, a nationwide initiative to provide financial support to automotive industry associations.
Chris Miller, Freedom Warranty's Chief Executive Officer, said the commitment is an investment in the continuing professionalism of the Independent Automobile Dealer Industry. "Our business is built on the success of independent dealers,," said Miller.
"We want to have a continuing dialogue with our dealer clients and keep our brand at the forefront," said Miller. "By supporting the activities of organizations like the MidAtlantic Regional IADA, we help fund budgets for training, resources, and networking activities that bring us together as an industry."
Reg Evans, Executive Director, MidAtlantic Regional IADA said vendor support is an important part of keeping industry associations like his connected. "We are very excited to have Freedom Warranty's ongoing support. Their investment in advertising, promotion, and events helps us communicate with our members and offer valuable services," said Evans.
About Freedom Warranty
Freedom Warranty operates in 21 states and the District of Columbia and is the administrator and obligor of every VSC product it sells through its Authorized Agents, automotive dealerships, repair service providers, and financial institutions. The company’s corporate office and customer service team is based in Chattanooga, Tennessee. Learn more about Freedom Warranty at www.FreedomWarranty.com.